Ask the right Questions

Understanding why a company exists ( or sometimes even just what it does) can be challenging, especially when dealing with startups. However, the better you understand it’s why and what, the better you will be able to serve its marketing needs. This article contains some questions to pose to the company you are working with when their mission is unclear or vague. When you’re helping a company brand or re-brand, having an arsenal of these sorts of questions is of great value.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s